Will Smith’s iconic show, The Fresh Prince of Bel-Air, was a massive hit in the nineties. Twenty years later, Smith has launched a new athleisure label inspired by the show. Bel-Air Athletics offers relaxed fits, classic colours and a sense of nostalgia for the nineties. The line includes everything from t-shirts and hoodies to joggers and sneakers. Bel-Air Athletics has you covered whether you’re looking for a new everyday staple or something to wear to the gym.

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