Comme des Garçons

Rei Kawakubo founded COMME des GARÇONS in 1969, and the label quickly as the known luxury brand in the world. Based in Tokyo and Paris, CdG offers 18 different diffusion lines, each with its unique style. The most iconic of these is COMME des GARÇONS PLAY, which features the signature heart-shaped logo designed by artist Filip Pagowski.

CdG’s clothing is known for its avant-garde designs, quality construction and attention to detail. The brand has a loyal following among celebrities and fashion insiders, and its garments often sell for high prices on the secondary market. Despite its success, CdG remains true to its roots as an independent label, eschewing the traditional marketing and advertising techniques used by more prominent brands. This commitment to individuality has helped to make COMME des GARÇONS one of the most respected names in fashion.